Inside the Lisbon Life of a Real Estate Investor: Purificación Garcia's Daughters on Why They Chose Portugal

From Príncipe Real to Marvila: An Investor's Journey in Lisbon's Hot Property Market

For foreign investors seeking proof of Lisbon's real estate appeal, the story of Maria Álvarez Garcia offers a compelling case study. The daughter of designer Purificación Garcia and manager of a €35 million property fund, she swapped London for Lisbon five years ago and hasn't looked back. Now living in the prestigious Príncipe Real district, her next move is to buy and renovate in the burgeoning neighborhood of Marvila, signaling a clear path for investment growth in the capital.

Maria's professional activity is a direct reflection of the opportunities in the Portuguese market. Her fund specializes in acquiring and repositioning hotel and condominium assets, a niche that indicates maturity and depth in the market. "We buy properties with financial issues or succession problems and we reposition them," she explains. This hands-on approach in a competitive market showcases the potential for significant returns through strategic renovation and management. Her personal interest in Marvila highlights the trend of investing in transitional, high-potential neighborhoods.

• Identify Growth Zones: Look beyond the established prime areas. Neighborhoods like Marvila and Beato, with their industrial-chic appeal, are attracting significant investment and offer potential for higher capital appreciation.
• Explore Value-Add Opportunities: Consider properties that require renovation. As demonstrated by Maria's fund, repositioning an asset can unlock substantial value.
• Understand the Expat Market: The influx of high-net-worth professionals is driving demand for high-quality housing. Catering to this demographic can ensure strong rental yields and resale value.
• Network with Professionals: Engage with local experts who understand the nuances of different Lisbon neighborhoods and can identify both on-market and off-market opportunities.

Explore opportunities with realestate-lisbon.com.